Lisa Formica

Secretary

Lisa’s curiosity, extensive industry knowledge, and leadership have earned her a stellar reputation within her industry. She brings the same enthusiasm and spirit of inquisitiveness to CFR, which often opens new avenues for the organization.

Lisa Formica is a partner of FMI Complete Mail Solutions, a firm that specializes in direct marketing production solutions. Lisa’s hands-on experience in client services, data processing, sales, and production has equipped her with a unique insight and the ability to help clients optimize their marketing plans.

Lisa has published articles on social media and other innovative marketing techniques and is always on the cutting edge of researching new developments in technology and marketing concepts and how they might apply to her peers and clients. She has also presented on these same subjects at the Union League of Philadelphia and the National Postal Forum.

Lisa attended art school at Parson’s School of Design in New York, graduated with a degree in Communications from Temple University, and received an MBA from Saint Joseph’s University. More recently, Lisa received a certificate in Behavioral Economics from the Chicago School of Psychology. Lisa brings her various skills and talents to her volunteer work. She is a past President and Chairman of the Philly DMA Board of Directors. Lisa was also a member of the Direct Marketing Educational Foundation (DMEF) board of trustees and is currently Industry Chairperson for the Greater Philadelphia Postal Customer Council, and serves on the board of the Council for Relationships (CFR).